Meet Irene de Wit!

With Irene de Wit, we may very well have the most cheerful content creator in the Netherlands on board. Through her authentic and engaging content, she captures the best outings, restaurants, and hidden gems, making her your go-to creator for creative ways to spend your spare time. Ever since Irene started posting videos on social media, the sales of traditional ANWB travel guides seem to have taken a serious hit.

Irene de Wit: your daily recommended dose of happiness.

Viewers devour Irene’s videos like candy, and the fact that this “treat” is gluten-free is an added bonus for everyone. Because of her coeliac disease, Irene is constantly searching for the most creative solutions for people who can’t eat gluten. She knows the struggles firsthand and shares practical (and delicious) alternatives for anyone dealing with the same challenges. She’ll even go the extra mile, literally, happily detouring several kilometers on her way to a ski trip just to test gluten-free restaurants in Austria.

Irene radiates ambition and is an absolute joy to work with. If you’re looking to put your brand or business on the map, she’s a guaranteed hit.